Goldstar Category Icon Set
Branding + Identity / Design / Iconography / Illustration / Product
As the product designer for my team, I was tasked to rethink and redesign a new set of category icons to fit within a massive rebrand of the company and product. As a brand, we wanted to go back to the hand-drawn elements of illustration but wanted the designs to be functional within the digital applications on the web, iOS, and Android. Every icon needed to include people, specifically, the fans or event attends of each category. This project took a lot of back and worth with our C-level executives and required across the board buy-in for such a large change.
Project details:
- Client: Goldstar Inc
- Project Started: July 05, 2018
- Completed on: August 13, 2018
- Category: Branding + Identity, Design, Iconography, Illustration, Product